SCOPE OF ACTIVITIES:
Influencer marketing Blogosphere User-generated content Contests
Our actions for AccorHotels focused primarily on improving the position of the brand in search engines and on building the brand awareness of hotels as places that inspire people to do something unique. To this end, we create a profiled content (e-books, infographics, articles) distributed across various channels. We organize events, run ePR activities and use influencer marketing.
CONTENT MARKETING EFFECTS:
We gained redirections in result of the content outreach activities, i.e. distribution of attractive content (infographics, e-books, photo galleries) generated through out-of-the-box actions and cooperation with bloggers.
E-books: Silesia, Masurian Lake District, Łódź, Wałbrzych, Warsaw, Poznań, Tri-City
Warsaw, Łódź, Poznań, Wrocław, Toruń, Katowice,
Zakopane, Lublin, Vienna, Bydgoszcz, Szczecin
Events and cooperation with bloggers
The message has been sent.
We will contact you within 24 hours.
We've sent the case study to your email address.
We have sent the Magazine to your email address.